Electri-Flex wanted to position themselves as an essential component for all future rebuilding projects after the Infrastructure Bill of 2022. We visually convey that Electri-Flex’s variety of flexible conduit products can work for virtually every application, highlighting that it’s an American-made product. Kolbeville Marketing Design created a dynamicdouble-exposurephotocomposition featuring an American worker with images of infrastructure projects, all of which could potentially use Ligatite. The ad shows bending conduit in red, white, and blue and has a bold red, white, and blue headline.
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